AWS Partnership Campaigns (2023 - 2024)
Sharing AWS capabilities through the power of simplicity
Role: Creative Director
*Sensitive material has been redacted
The rate and speed of change in the cloud computing industry is rapid, and it is impossible for even business leaders to keep up. At the same time, AWS Partners are continuously building new and better solutions with the tools AWS provides.
Distilling the message and illustrating complex concepts through simple, distinct animations, the AWS Partnership Campaigns disrupted the typical brand drumbeat with fresh splash of color and motion.
AWS & Palo Alto Networks
Sharing the power of secure and compliance cloud workloads through the visual allegory of “the guiding light” in the darkness. Abstract representations and a play of light and color serve to highlight the concepts of the voice-over.
AWS & Innova Solutions
Connecting healthcare providers and patients together for better outcomes, this story highlights the ability of cloud technologies to meet and serve the concerns of everyday life. The animation style was chosen to reflect this with representations of friendliness and warmth.
AWS & Capital One
With the tools Capital One built internally using AWS products and services, they’ve created a software suite that is applicable to myriad business needs and concerns across industries.